Breeze Screens
SEO
Case Study

Breeze Screens

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Breeze Screens, San Diego's go-to for screen door and window screen installation, teamed up with SavClicks to take their online presence to the next level. We rebuilt their SEO foundation from the ground up, targeting the local search terms homeowners actually use for new screen installation, so they rank higher and get found by the right customers. Within 90 days they went from page 3 to #1 on Google for their main keywords.

Installation is the core of their business, with repair as a secondary service, so we built the strategy around the high-value installation searches first. We also didn't stop at rankings. Our AI-powered review system keeps fresh feedback rolling in, earning Breeze Screens 2 to 3 new Yelp and Google reviews every week on autopilot. Better rankings, a stronger reputation, and steady growth.

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Client Objective

Breeze Screens wanted to climb the Google rankings for screen installation in San Diego, grow their online visibility, and turn more searches into booked installation jobs.

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Solution

We rebuilt their SEO foundation with targeted keyword research and local search optimization around San Diego screen installation, paired with an automated reputation management system to grow their reviews.

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Results

Breeze Screens went from page 3 to #1 on Google in 90 days for screen installation searches, with more traffic, more inquiries, and a steady stream of new reviews that cemented their position as a San Diego market leader.

Challenges

Working with Breeze Screens presented a real challenge given the highly competitive San Diego market. The screen installation industry has many established players, making it tough to stand out. We had to develop a robust SEO strategy that would not only lift their rankings but outshine their competitors. This meant extensive keyword research around screen installation, optimizing for local searches, and creating high-quality content to drive organic traffic. We also focused on the website's user experience to convert visitors into installation clients. Despite the intense competition, our targeted approach delivered impressive results and increased visibility.

As for reputation management, we built a system where Gary's admin assistant tracks the clients they serviced each week and sends that information over to us, so we can run automated text campaigns that grow their reviews.

Interesting Takeaways

The Breeze Screens project highlights the importance of enhancing an already decent online presence. We focus on creating more content and analyzing competitors to do things better. By applying best practices, we optimized their conversion rate, such as adding the contact form above the fold and removing unnecessary information. Using heat maps, we analyzed user behavior to refine the website’s layout and functionality. These efforts not only boosted their search rankings but also improved user experience and conversion rates. The key takeaway is that even well-performing businesses can achieve greater success with strategic enhancements and continuous optimization.

For reputation management, it was clear from the get go this would work as every single week new reviews were flying in.

Results

The Breeze Screens project is stacking wins across the board.

Within 90 days, they climbed from page 3 to #1 on Google for their core screen installation keywords. In just the first month after rolling out our SEO and CRO game plan, they saw an 88% boost in conversion rate, a 109% jump in form submissions, and a 60% rise in website traffic. That came from cleaning up the layout, tightening the content, and placing CTAs right where they needed to be.

On top of that, we ramped up their review count, which instantly boosted trust and helped Gary's team close installation jobs faster.

Compared to the same time last year, organic traffic is up 54%, real proof that what we're building is working. More visibility, more booked installs, more wins, and we're just getting started.

A Deeper Dive
Testimonial
Breeze Screens

Working with SavClicks has been an amazing experience. Over the last 5 years I have worked with a handful of different web developers and SEO companies. SavClicks is BY FAR the best of them all! I am very happy with the new website re-design and improvements. They have drastically improved our SEO rankings and conversion rates. We highly recommend SavClicks!

Gary Spicer
Founder
5 star reviews

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